Best Kids Name Labels for School & Daycare in Australia
Getting ready for a new school or daycare year?
From lunch boxes and drink bottles to uniforms, hats and school bags, it’s amazing how quickly kids’ belongings can go missing. Personalised Name Labels make it easy to identify your child’s belongings, helping teachers, educators and classmates return misplaced items instead of sending them straight to lost property.
Why Bright Star Kids Name Labels Are the Best Choice for Australian Families
For over 20 years, Bright Star Kids has helped Australian families stay organised for school and daycare. Losing belongings isn’t just frustrating, it adds up in cost, so labelling everything before the year begins is one of the easiest ways to save time, money and stress.

Quality & Durability: Built to Survive School, Daycare & Washing
Bright Star Kids Name Labels are made from premium waterproof vinyl with a strong adhesive, designed to keep up with busy kids and everyday family life.
- 100% waterproof
- Dishwasher, microwave and freezer safe
- Washing machine and dryer safe*
- Scratch and fade resistant
- Strong adhesive designed to stay put
- Multiple label sizes, from pencils to school bags
- Hundreds of colourful designs kids love
- Designed and printed in Australia
Unlike ordinary paper stickers, our premium vinyl labels keep their colour and stay put all year long!

Bright Star Kids personalised Name Labels help you:
Save
Save money by reducing lost belongings
Help
Help teachers & educators identify your child’s items
Prevent
Prevent mix-ups at school and daycare
Keep
Keep belongings organised and easy to find
For many families, a single set of Name Labels pays for itself after preventing just one or two lost items.
How Easy Are Bright Star Kids Name Labels to Apply?
Most families can label everything they need in around 30 minutes. No glue, no laminating, no mess.
Stick-On Name Labels
Clean and dry the surface, peel the label, press firmly into place, and let the adhesive bond before washing.
Stick-On Clothing Labels
Peel, stick and press firmly onto the care tag. No sewing or ironing needed.
Iron On Clothing Labels
Position the label on the fabric and apply heat with a household iron, following the instructions.
Clothing Name Stamp
Stamp directly onto the fabric. One stamp can personalise hundreds of items in seconds.
Tips for labels that last even longer:
- Apply to a clean, dry surface
- Press firmly over the entire label
- Allow the adhesive to fully bond before washing
- Apply clothing labels only to garment care tags (unless using Iron-On Labels or a Name Stamp)
Which Label is Best For Your Family?
Choosing the right label depends on what you’re labelling, but many families choose a combination so every item is covered before school starts.
| Product | Best For | Application |
|---|---|---|
| Stick-On Name Labels | Drink bottles, lunch boxes, books, stationery, toys | Peel & Stick |
| Stick-On Clothing Labels | Clothing care tags | Peel & Stick |
| Iron-On Clothing Labels | Clothing without care tags | Iron |
| Clothing Name Stamp | School uniforms, socks, fabric | Stamp |
What Size Name Label Do I Need?
-
Dummies, stationery and assorted craft items
-
Pencils, pens, markers, crayons, toothbrushes, rulers
-
Pencil cases, books, notebooks, lunch containers, calculators
-
Drink bottles, lunch boxes, bento boxes, food containers, toys
-
School bags, sports bags, storage containers, camp gear
-
Get all of this and more with our Back to School Kit!
Why Go for Our Value Kits?
Most parents don’t just label one or two items. They end up labelling everything, from lunch boxes and drink bottles to books, stationery, shoes and school bags. Instead of buying multiple packs separately, our Value Kits include a mix of label sizes in one convenient pack, so you’ll have the right size ready whenever you need it.
All of this together!
Multi-Size Labels
Subject Labels
Shoe Labels
Clothing Labels
Bought Individually $164.35
Value Kit Price $40
What Can You Label?
Daycare
Baby bottles, sippy cups, dummy containers, lunch boxes, food containers, hats, shoes, spare clothes, comfort toys
Kindergarten
Lunch boxes, drink bottles, pencil cases, books, hats, jumpers, art supplies, library bags
Primary School
Books, drink bottles, lunch boxes, pencil cases, headphones, sports uniforms, library bags
Sports & Activities
Water bottles, swimming gear, dance shoes, musical instrument cases, camp equipment
Not sure what needs labelling?
A good rule of thumb: if it leaves the house, label it.
Bright Star Kids vs Other Brands: Name Labels Comparison
| Feature | Bright Star Kids | Typical Name Label Brands |
|---|---|---|
| 100% Waterproof | Yes | Yes |
| Dishwasher, microwave & freezer safe | Yes, all three | Usually dishwasher safe only |
| Washing machine & dryer safe | Yes | Yes |
| No-iron clothing label option | Yes, stick, peel or stamp, your choice | Often iron-on only |
| Application methods | Stick-on, iron-on, or wrap & stick, your choice | Often just stick-on & iron-on |
| Product range | Labels, clothing labels, shoe labels, bag tags, name stamps, plus wall art and personalised gifts | More product-by-product, if packs are available, often fewer size options |
| Design range | Hundreds of exclusive, kid-loved designs | Often fewer exclusive designs |
| Ordering experience | Fast loading site with instant, high-quality label previews as you design | Often slower to load and with delayed previews |
| Shipping | Ships from Australia within 1-3 business days | Varies |
| Printed in Australia | Yes | Not always |
| Trusted since | Over 20 years | Varies |
| Satisfaction guarantee | 100% guarantee on Name Labels, with reprints & refunds | Varies by brand |
Frequently Asked Questions
Can Bright Star Kids personalised Name Labels go in the dishwasher?
Yes. Bright Star Kids Name Labels are made from premium waterproof vinyl and are designed to withstand regular dishwasher cycles when applied correctly. They're perfect for drink bottles, lunch boxes and food containers that are washed every day.
Can I use Bright Star Kids Name Labels on clothing?
Our regular Stick-On Name Labels are designed for hard surfaces. For clothing, we recommend choosing one of our dedicated clothing labelling solutions: Stick-On Clothing Labels for care tags, Iron-On Clothing Labels for garments without care tags, and our Personalised Clothing Name Stamp.
Do Bright Star Kids Name Labels work on drink bottles?
Absolutely. Drink bottles are one of the most common items parents label. Our premium waterproof labels are designed to stay securely attached through everyday use, including regular washing and dishwasher cycles.
Will Bright Star Kids Name Labels fade over time?
Bright Star Kids Name Labels are made from premium materials that resist fading, scratching and everyday wear, helping your child's name stay clear and easy to read throughout the school year.
How many Name Labels do I need?
That depends on how much your child takes to school or daycare. Most parents find a Value Kit offers the best value, with a variety of label sizes to cover everything from lunch boxes and drink bottles to books, stationery, shoes and school bags.
Are Bright Star Kids Name Labels waterproof?
Yes. Our Name Labels are 100% waterproof and are designed for everyday use on items that are regularly washed or exposed to moisture.
Can I personalise my labels?
Yes! Every set of Bright Star Kids Name Labels is personalised with your child's name. You can also choose from hundreds of colourful, exclusive designs they'll love.
What age are Bright Star Kids Name Labels suitable for?
Bright Star Kids Name Labels are ideal for children of all ages, from babies starting daycare through to primary school students and beyond. They're perfect for daycare, kindergarten, school, sports and extracurricular activities.
How quickly will my Bright Star Kids order be made?
Every order is personalised and printed in Australia, then shipped within 1-3 business days so you can start labelling before school begins.
Trusted by Australian Families
For more than 20 years, Bright Star Kids has helped Australian families prepare for every new school year with personalised products designed to make everyday life a little easier.
Shop Bright Star Kids’ range of Personalised Name Labels today and get ready for a more organised school year.
Washable
Personalised
Made in Australia
Loved by Families
Satisfaction Guarantee
Premium Quality
Fast Shipping



